The Myers-Briggs Type Indicator®: Gainesville Roots — Worldwide Influence

The Myers-Briggs Type Indicator® instrument is a global phenomenon, but many people do not know that its roots are in Gainesville, Florida. Mark Enting, President & CEO of Myers & Briggs Foundation®, will tell us the story of how the most popular personality assessment in history came to call Gainesville home. The story begins with a passionate mother-daughter team who built and tested the first versions of the MBTI® instrument with family members, medical students, and personnel consultants, and unfolds in a research laboratory at the University of Florida, Department of Psychology, where a team of 3 women developed the first computer scoring program for the MBTI assessment in the 1970s. Mark will also bring us up to date on the Gainesville nonprofit that has been of national influence in the field of psychological type for decades and the current mission of Myers & Briggs Foundation that drives research, education, and community in personality type worldwide.

This program is sponsored in part by Visit Gainesville/Alachua County, FL.